Iowa Beef Industry Recognizes Supporters

Iowa Beef Industry Recognizes Supporters

Fifteen Iowa businesses are recognized for supporting Iowa's beef industry; they found a tasteful way to support Iowa's cattlemen through purchase of beef gift certificates.

Fifteen Iowa businesses found a tasteful way to support Iowa's cattlemen through the purchase of beef certificates. These 15 supporters make up the 2011 Iowa Beef Industry Council's "Five-Thousand Club." The club was created by the Iowa Beef Industry Council (IBIC) to recognize companies and organizations that purchase more than $5,000 in beef certificates annually.

"Beef Certificates are a win-win-win," says Dan Cook, a cattlemen from New Providence and chairman of IBIC. "The companies are buying a gift that's easy to give and appreciated by the recipient. The recipient has a delicious gift that's also flexible - it can be redeemed anywhere beef is sold for the type of beef he or she wants. And finally, the beef industry benefits by having consumers choose beef at the meatcase and their favorite restaurants."

Five new members qualified for the club in 2011 - Blacktop Service Company, Humboldt; Boone County Cattlemen, Boone; Heartland Bank, Gowrie; Trans Ova Genetics, Sioux Center and United Bank of Iowa, Ida Grove.  They join repeat members, Gengler Feed Services, Remsen; Hawley Insurance, Vail; Henningsen Construction, Atlantic; Innovative Ag Services, Monticello; Prairie Knolls Country Club, New Sharon; Rice Lake Country Club, Lake Mills; Seedorff Masonry, Strawberry Point; Winnebago Co-op Telephone, Lake Mills, Iowa; Tech Mix, Stewart, Minnesota and Valley Vet Clinic, Seymour, Wisconsin. 

Beef certificates come in a variety of denominations starting at $10 and are sold throughout the year by the IBIC.  Beef Certificates are good for only the purchase of beef.  They are redeemable at any grocery store, meat locker or restaurant that accepts checks. They can and have been used throughout the United States. Merchants treat a beef certificate like any other check and process it through their local bank. 

To find out more about Beef Certificates visit our website at www.iabeef.org.

Maid-Rite Awarded 2011 Iowa Beef Backer Award 

Iowa's cattlemen have chosen Maid-Rite as the recipient of the 2011 Iowa Beef Backer Award. This annual honor is presented to an Iowa restaurant that goes the extra mile menuing and promoting beef.

"Maid-Rite has an eighty-five year commitment to serving beef to customers across Iowa," says Dan Cook, chairman of the Iowa Beef Industry Council and cattlemen from New Providence, Iowa. "Their dedication to customer service, safety and quality is to be commended. They are a loyal partner to the beef industry and are deserving of the Iowa Beef Backer Award."

"Customer loyalty to our signature menu item, the popular Maid-Rite sandwich, which is a fresh ground beef loose meat sandwich that is made at the time of the customer's order, has made our restaurant chain a Midwestern institution." said Bradley L. Burt, President & CEO of Maid-Rite. "Our business was founded in 1926 on great tasting beef and beef continues to be its cornerstone.  We are proud to say our restaurants only serve 100% fresh Midwestern ground beef."

As the Iowa winner, the restaurant chain will compete for the National Beef Backer title which will be announced in Nashville, Tennessee during the Cattle Industry Annual Convention in February. Maid-Rite has 70 franchise restaurants throughout Iowa and the Midwest. More information can be found by visiting Maid-Rite.com. 

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